From the Streets of Callao to Peru Street
Before there was a brand, there was a passion for art.
← About Us
I grew up around Monteagudo and Ica, in Callao, Peru. During the late 1990s and early 2000s, my world revolved around drawing, graffiti, and tattoo art. Those were the things that made me feel free — the freedom to create, experiment, and express myself through something I genuinely loved.
My good friend Manu introduced me to the world of tattoos, while my passion for drawing led me to study graphic design. I spent countless hours developing ideas, exploring different styles, and discovering my own creative identity.
At 19, life took me to the United States. With the support of my parents, I learned to adapt to a new country, a different culture, and new responsibilities. Over the years, life changed, but my connection to art and the streets where I grew up never disappeared.
In 2019, I created Peru Street — inspired by my roots, the culture that shaped me, and the experiences I carried across two worlds.
I didn't want to create just another clothing brand. I wanted to build something that connected Peruvian heritage with street culture, history, and original design. Something that could represent where I came from without limiting where creativity could take me.
Today, I'm still learning, experimenting, and searching for new ideas. Peru Street isn't a story of overnight success. It's a personal journey, built alongside work, family, and the responsibilities of everyday life.
And in many ways, I'm still that same kid from Callao who found freedom through art.
The only difference is that now I have more stories to tell.
— NG, Founder, Peru Street